Skip to main content
Globe And Street

The world, accounted for.

Global business and finance

SectionsMenuClose

Oura announces $625 million acquisition of Counsel Health

The smart ring company plans to broaden its healthcare services through Counsel, whose platform already operates within Oura’s app.

Smart ring beside a smartphone displaying a health dashboard
Photo: TechCrunch

Oura said it is buying Counsel Health for $625 million, expanding a partnership that combines AI-based medical advice with physician access. Completion of the acquisition is expected before 2027 ends.

The announcement follows the indefinite postponement of Oura’s planned IPO, which could have raised up to $2.2 billion. Oura attributed that decision, made a few weeks earlier, to uncertainty surrounding the IPO market.

Counsel has been integrated with Oura’s app since June. The service lets users seek personalized advice through medical AI and message licensed physicians as needed. The companies intend to extend their collaboration into preventive and acute care, along with specialty and chronic care.

Oura said Counsel would keep working with existing enterprise partners and take on new ones, seeking to reach people who are not Oura members. According to a media report, Counsel’s 70 employees will join Oura, and its CEO, Muthu Alagappan, will become chief clinical AI officer.

Counsel raised $25 million through a Series A round a year earlier, with Andreessen Horowitz (a16z) and GV leading the financing. Pitchbook puts the company’s total funding at $36 million.

Oura separately disclosed $533 million in revenue for the quarter ending September 30, a 153% increase from a year earlier. Fiscal 2026 revenue reached approximately $1.75 billion, growing 92% year over year. Oura’s valuation reached $11 billion after it raised $900 million in a late-stage round during October 2025.

Editorial policyReport a mistake

About the author

Lucas Almeida

Companies and Deals Editor

Edits and reviews corporate news (earnings, leadership changes, layoffs, product launches) and deal news (IPOs, mergers and acquisitions, buyouts and funding rounds).