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Matiks raises $10 million to expand competitive puzzle gaming

General Catalyst led the pre-Series A round as the India-based startup reported more than 300,000 daily users in September.

Smartphone displaying a math puzzle game
Photo: TechCrunch

India-based Matiks said it has secured $10 million in a pre-Series A round led by General Catalyst to support its gaming platform and expansion into additional markets. The financing brings the startup’s total funding to more than $13.5 million.

Entrepreneur Ronnie Screwvala also invested, alongside returning backers Tanglin Venture Partners, Untitled Ventures and Info Edge Ventures.

Matiks said daily usage reached more than 300,000 in September, up from 22,000 earlier in the year. It reported 2.2 million monthly active users for September. The app has been available for two years.

Players can practice against bots before competing with other users in games covering math, puzzles, memory and logic. Challenges and quests offer points and access to additional games.

After concentrating on building its audience, Matiks has begun testing a subscription offering game analysis, practice tools and other features. It also sells in-game items that let players bypass challenges, preserve streaks and increase XP points.

Co-founder Sudhanshu Bhatia said India accounts for most players, though the app has also attracted users in the U.S., South Korea and Japan. Matiks plans localization for South Korea and Japan.

The startup has 41 full-time employees and has introduced Jelo, an experimental platform where users can create games for others to play.

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Lucas Almeida

Companies and Deals Editor

Edits and reviews corporate news (earnings, leadership changes, layoffs, product launches) and deal news (IPOs, mergers and acquisitions, buyouts and funding rounds).